How much profit did you make from your ecom ads yesterday?
Most e-commerce businesses pour thousands into ads every day—but few can say whether it's actually profitable. We’re here to finally answer that question—and help you scale your profits, not just your spend.
"Adgrowth has helped us achieve record profit days and months, 20-30x ROAS, and a successful launch into the USA - all while providing complete clarity on our profit and customer value. They have our full trust."
Updated: 5th of December, 2024
Hey ecom owner -
Saul here, founder of Adgrowth.
Let me ask you something: How much profit did you make from your ads yesterday? Not revenue, not ROAS, not clicks—actual profit.
Most ecom owners have been told that ROAS is the metric to track.
But that’s not the whole story. In fact, most ecom owners have no idea how much real profit—cash in the bank—comes from their advertising.
You could be spending hundreds or thousands of dollars every single day thinking that you’re profitable, but really you're actually burning cash.
OR
You could be sitting on untapped profits and ready to scale from $30k months to $1M (just like we’ve done for other brands).
This uncertainty is a huge problem. Without clarity, you’re stuck: growth slows, confidence to scale fades, and your business plateaus.
But how do you know what your profitability is? And, how do you know if you’re answering the right questions in your business
Will increasing ad spend boost profit—or just pile on costs? Will it strain your operations or unlock new levels of profitability? Are you even ready to scale?
Without clear answers, growth doesn’t just feel risky—it is risky.
But here’s the good news—it doesn’t have to be this way.
Growth should happen by design, not by default.
That’s why we developed industry-first tools and systems to reveal your true growth potential. These tools give you clear, actionable insights into how your ad spend impacts profit and scalability.
We take advertising off your plate and return the numbers that actually matter.
Transparency. Clarity. Real Profit.
One of the ways we help you scale is through our unique process of ad management—what we call our “magic sauce.” It’s how we uncover the true profitability of your ads and identify exactly where your biggest opportunities lie.
We dig into your data, benchmark your performance, and create a clear plan to scale confidently. All of this is backed by proven strategies that take the guesswork out of growth and put you in control of your profits.
We help you answer critical questions:
Are you ready to scale?
What will profit look like at different ad spend levels?
How do you balance ambition with risk?
With our cross-disciplinary team—combining financial, operational, and marketing expertise—we’ve helped brands grow from $30k to $1M months. Our approach isn’t guesswork; it’s data-driven, clear, and tailored to your goals.
We’re talking about real profit, sustainable growth, and unlocking your business’s full potential.
Real profit comes from knowing.
Are you ready?
Saul Edwards
Co-founder & CEO
How we run your Meta & Google ads
With the Adgrowth Navigator, we help you see how much profit your ads make each day. It shows important numbers like your contribution margins—the money you keep after costs—so you understand the real impact of your ads, not just ROAS. We work with you to review costs like MER, VCR, and FCR, so you stay in control of your profits and know exactly how your ads perform daily.
We set you up with first-party tracking for clear and accurate ad attribution. Third-party pixels like Facebook and Google can report differently, causing double attribution. This confusion makes it hard to know which ads truly drive your ROAS and new customer acquisition costs. With our first-party tracking, you eliminate this issue. You gain precise insights into which ads perform best, so you can focus on what works and confidently grow your business.
We compare your metrics to industry benchmarks so you can see exactly how you rank in areas like net sales, gross margin, average order value (AOV), repurchase rates, blended ROAS, customer acquisition cost (CAC), and more. This helps you identify where you're outperforming others and where there's room for improvement. By knowing your strengths and weaknesses compared to competitors, you can focus on opportunities to grow and strengthen your business.
Understanding your customers' lifetime value (LTV) is essential for e-commerce growth. We help you find out which products attract customers who spend more and stay longer. By focusing your ads on these products, you can boost your customers' value over time. Knowing what drives higher LTV—like effective discount codes or marketing efforts—you make smarter decisions, leading to a more profitable and sustainable brand.
As you scale, different bottlenecks emerge at each new level. We help you spot these challenges early. Using our Scorecarding System, we find areas to improve in your operations. Together, we address key concerns like whether you're ready to scale, if your systems will keep up or break down, and if you could run out of best-selling products. By fixing these issues ahead of time, you ensure operational problems won't hinder your growth.
We believe in setting big goals that you can actually reach. Going from $0 to $1 million a month doesn't happen overnight—it's about growing step by step. We operate in threes: how can you go from $30k to $90k months, then $90k to $220k months, and so on.
We understand that increasing your ad spend is the major lever to your growth. But it's not just about spending more—it's about knowing how this impacts your marketing efficiency and profitability. We show you exactly what inputs and changes are needed to reach each milestone, including the optimal ad spend levels that drive growth without sacrificing efficiency.
Hitting your next breakthrough year requires a strategic approach to marketing. We need to be proactive, not reactive. At the beginning of our partnership—and at the start of each year—we collaborate closely with you to map out your yearly marketing plan. By analyzing past performance and market trends, we craft campaigns that maximize sales during peak seasons and maintain momentum during slower periods.
This is our method to profitably scale your business: achieve your goals, then set new ones. We revisit your targets each period, assessing how they affect profitability and whether your financing and operations are up to the task. A repetitive system drives continuous growth. With us, you won't be thinking about how to grow—we'll already be implementing the plan.
Robbie
I’m Robbie, the owner of Ensleigh Coins. AdGrowth has played a crucial role in my journey from operating as a sole trader to establishing a thriving corporation with employees across NSW, VIC, and QLD.
Thanks to AdGrowth, we’ve been able to significantly expand our reach and connect with a much broader audience. Saul, Bella, and the team have been absolutely instrumental in driving our business growth. Their expertise and dedication have been key factors in our decision to scale up our advertising spend so substantially.
The team at AdGrowth is not only highly professional but also incredibly easy to work with. They consistently go above and beyond to deliver results, and I genuinely appreciate their commitment to our success.
I can’t recommend AdGrowth enough for anyone looking to take their business to the next level.
Malcolm
It has been a pleasure working with Bella and Saul from Adgrowth for the past 18 months. Their expertise has increased traffic to my website, resulting in a steady and measurable growth in conversions. Bella is highly proactive, regularly reaching out to discuss new strategies or fine-tune existing ones to ensure optimal results. The team is professional and easy to work with. I highly recommend Adgrowth to anyone seeking effective and personalised paid marketing solutions.
Rhys
We have worked closely with the AdGrowth team for a few years and the experience has been an overwhelming positive one - it is nice dealing with professionals that actually care for and foster long term partnerships. Bella and the team take a very considered approach to every engagement, really understanding each client & their objectives and then craft a nuanced and sophisticated paid strategy accordingly. Always responsive, and most importantly solutions focused, there has been no challenge to great for these guys.
Georgia
We have been working with Saul, Bella and the team at AdGrowth since 2023. They have our full trust and we highly recommend them.
We want to work with people who understand our brand and who we are, we don’t want cookie cutter. Saul and Bella understand our brand and are willing to put in the work to understand us and all facets of our business in depth, which is a challenge we had faced prior.
Adgrowth has helped us achieve record profit days and months, 20-30x ROAS, and a successful launch into the USA - all while providing complete clarity on our profit and customer value.
Working with Saul and Bella is harmonious and easy. There is no jargon, they know who we are, how we work and what we need. They have allowed us to have a full understanding of our digital marketing strategy and integrating this to all facets of our business.
Kylie
AdGrowth has been crucial in optimising our Google Ads campaigns, providing expert management and balancing Search and Shopping Ads to deliver excellent results. Over the past two years, their support has significantly boosted our return on ad spend, and we value their friendly, reliable, and professional approach.
Rowdy
Ann
Saul and Bella have been exceptional partners to rowdy. Their expertise spans all aspects of digital marketing – from channel recommendations and campaign messaging to website and landing page optimisations. Their advice is always strategic, thoughtful, and reliable.
Digital marketing can be complex, and good digital marketing requires thoughtful planning, constant optimisations, strategic pivots, and dedicated attention. Saul and Bella excel at all of this – optimising ad performances, refining strategies along the way, and troubleshooting where needed. From the first conversation to reporting back on results, they bring clarity, enthusiasm, and professionalism at every stage. Most importantly, they always deliver on results. They truly feel like an extension of our team, and I couldn’t recommend them more highly!
Wasif
https://wasifkasim.com/
Saul is pure genius. If you want PPC results, get this guy on-board.
I've worked with hordes of Adwords/PPC professionals in my career, and I can't recommend Saul high enough. He truly stands out from the pack.
He's switched on, incredibly responsive, and an absolute pleasure to work with. He takes pride in the results he drives for clients, and is someone you can trust 100% to get you the results you want from Adwords.
From teeing up and maintaining our campaigns globally, to staying ahead of Google on all updates, to conversion rate optimisation - he's achieved enviable results for King Content globally, in a incredibly short amount of time.
He's an absolute legend to work with and an incredible asset to any team.
Highly recommended for any PPC/SEM/Adwords campaign.
